An online product configurator is an ideal tool for all industrial or trade-related businesses. It is generally defined as the regulation for controlling and collecting data; in order to identify, incorporate and control various complex processes of business activities including design, proposals, contract renewals/negotiations, testing, manufacturing details, marketing, etc.
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So, what is a product configurator software?
Product configuration software is an online-based configuration tool for products, which can facilitate your clients’ requirements conveniently to configure a particular product from a wide range of options. After choosing an option, those clients can generate a product-quote by linking it to a quote module. In fact, on the providence of a pricing mechanism, quotes can also be generated immediately for your prospective customers.
In simpler terms, companies often implement product configurator software to help customers find and purchase the right product. This method is also utilized in other marketing-related research and analysis. Various types of product configurators have been historically used by many firms around the world; to eventually sell the appropriate products to potential customers. With the ever-improving technology and the internet, customers are now able to modify the products they wish to purchase.
For example, consider a person who wants to purchase a compressor online. A simple way to make a purchase would be searching for a manufacturer on the web and essentially following the elongated process of purchasing the desired compressor. Now, instead of acquiring limited options, the user can opt to select a precise combination to match his requirements and budget. This process can be completed efficiently and more importantly: very, very quickly.